Become a modern hero with Panerai and Watches of Switzerland


Together with Panerai, Watches of Switzerland are excited to bring you an exclusive chance to visit the brand's Laboratorio Di Idee in Switzerland. Travel to Neuchatel with a guest, stay in the luxurious Palafitte Hotel, see the beautiful Neuchatel canton from the skies during a helicopter tour and visit the Panerai Manufacture for a behind the scenes visit. Experience Panerai from within like a modern hero!



To be in with a chance of winning this memorable prize:


  1. Follow @WatchesofSwitzerland_Official on Instagram.

  2. Like and comment on the Panerai prize draw post from 24th June at 9am until 29th July with your nearest Watches of Switzerland showroom.

  3. Visit your nearest showroom and take a picture of one, or both of the new Panerai watches from the Submersible collection on your wrist. Our experts will be on hand to help you should you have any further questions about the timepieces.

  4. You will then need to upload your image onto Instagram, tag @WatchesofSwitzerland_Official and @Panerai on the image, making sure to use the hashtag #WoSXPanerai in your post.

  5. The lucky winner will be contacted directly on Instagram.

Participating Showrooms


Manchester | Cardiff | Birmingham | Heathrow Terminal 5 | 155 Regent Street, London | Knightsbridge, London |
Royal Exchange, London

Discover Panerai Manufacture


Competition Terms and Conditions


  1. By entering this prize draw you are deemed to have accepted these terms and conditions ("T&Cs"). The details of the prize draw form a part of these terms and conditions. You should print and retain a copy of these T&Cs for reference..
  2. To enter the prize draw you must like and comment on the Panerai video shared on the Watches of Switzerland Instagram page on the 24th of June at 9am. You must then visit a Watches of Switzerland authorised showroom and take a picture of the hero products from the Panerai Submersible collection (The Panerai Submermisble 42mm and the Panerai Submersible Carbotech ™ 47mm) as wrist watch image. The image must be shared on Instagram between the 24th June and 29th July 23:59 on Instagram with the hashtag X and tagging both Panerai and Watches of Switzerland Official Instagram accounts.
  3. You must enter the prize draw with your own social media account. You may not enter on behalf of anyone else. There is only one entry allowed per person. Should you use a false name or a false Social media account or e-mail you will be disqualified. Watches of Switzerland reserve the right to reject any entries in its absolute discretion and any entries that are rejected will not be counted.
  4. The promotion is open to UK residents only aged 18 years of age or over and to claim the prize you must be in possession at the date of travel of a valid passport and be eligible to travel to, from and to enter Switzerland.
  5. The promotion is NOT open to: Panerai and Watches of Switzerland Company Limited employees and their immediate families, their agents or anyone else in any way professionally connected with this promotion.
  6. Internet access will be required, and, Watches of Switzerland Company Limited will not pay a contribution to its cost. Only applications made online will be accepted.
  7. No bulk or third-party entries shall be accepted. Entries made online using methods generated by script; macro or the use of automated devices will be void.
  8. Watches of Switzerland Company Limited does not accept responsibility for any entries which Watches of Switzerland Company Limited fails to receive due to computer error in transit. Watches of Switzerland Company Limited does not accept responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft, destruction, alteration of, or unauthorised access to entries, or entries lost or delayed whether or not arising during operation or transmission as a result of server functions, virus, bugs or other causes outside its control.
  9. Any personal data relating to entrants will be used solely in accordance with current UK data protection legislation and the Watches of Switzerland Company Limited Privacy Notice which is at www.watches-of-switzerland.co.uk and will not be disclosed to any third party other than to Panerai and others involved in arranging the Prize, without the entrant's prior consent other than as indicated by these Terms and Conditions.
  10. Any personal data relating to entrants will be used solely in accordance with current UK data protection legislation and will not be disclosed to any third party without the entrant's prior consent other than as indicated by these Terms and Conditions.
  11. The promotion starts at 09h00 on 24th June 2019 and closes at 23h59 on 29th July 2019. Entries outside this time period will not be counted.
  12. The winner will be picked at random by an independent third party from all of the valid entries received before the Closing Date.
  13. The winner will need to send a direct message to the Watches of Switzerland Instagram page to accept the prize.
  14. Watches of Switzerland Company Limited will make reasonable efforts to contact the winner (via the social media channel they entered) within 7 working days of the promotion ending. If having made those efforts it is not possible to contact the winner, we reserve the right to offer the prize to the next valid entrant drawn at random.
  15. The prizes are exclusively as stated. The Prizes must be taken as stated and unless otherwise specified cannot be deferred or transferred and no cash or other alternatives will be offered.
  16. If a prize is no longer available due to circumstances beyond Watches of Switzerland Limited's control, a prize which in the sole discretion of Watches of Switzerland Limited is of equal or greater value will be provided.
  17. The prize includes a x1 day visit to the Panerai factory in Geneva, Switzerland on a date convenient for both Panerai and the winner and includes air travel to the factory in Geneva from the UK and from Geneva to the UK as well accommodation for 1 night for two people in a minimum 4* star hotel chosen by Watches of Switzerland Company Limited with breakfast included. Flights will be economy class with cabin baggage only. Any additional luggage requirements will need to be paid for by the winner and any special assistance required for air travel must be communicated to Watches of Switzerland Company Limited at the time of claiming the Prize.
  18. The Prize is only redeemable by the named winner and must be taken by the 31st of December 2019.
  19. As the Prize is controlled by third parties, Watches of Switzerland Company Limited cannot guarantee that the Prize will be free from all disruptions, failings and/or errors.
  20. The winner agrees to be photographed and videographed on the trip as part of the visit for this to be used on our social media channels.
  21. Limitations of liability: Insofar as permitted by law, neither Watches of Switzerland Company Limited, nor Panerai nor the agents of either of them nor anyone professionally connected with the Promotion, assume any responsibility or liability for:
  22. a. Communications line failure, regardless of cause, with regards to any equipment, systems, networks, lines, satellites, servers, computers or providers utilised in any aspect of this promotion;
    b. Inaccessibility or unavailability of the internet or the website or any combination thereof; and,
    c. Any injury or damage to participants upon delivery of and/or use of their prize.
  23. Watches of Switzerland Company Limited reserves the right to withdraw, change or cancel the promotion at any time and their decision in all matters will be final, and no correspondence will be entered into.
  24. In consideration of being awarded the Prize the winner may be required by Watches of Switzerland Company Limited to take part in publicity related to the subject of the promotion and confirm that they will take part in such publicity. Such publicity may include, without limitation, use of the entrant's name, videos, photograph (which they will provide on request) and statements made by the entrant concerning the promotion and/or prize.
  25. Otherwise, Your details will be used only in relation to the administration of this competition and the delivery of the prize. Please see the terms in the Privacy Notice at www.watches-of-switzerland.co.uk. You have the right, at any time, to object to the processing of your personal data and you can exercise this and your other data protection rights by writing to our data protection officer at [email protected]
  26. This promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram.
  27. This Prize Draw is governed by English law and entrants submit to the jurisdiction of the English courts. The Promoter of this Prize Draw is Watches of Switzerland Company Limited of Aurum House, 2, Elland Road, Braunstone, Leicester LE3 1TT.