Chanel’s high-end watch collection revolves around the many incarnations of the J12, a watch designed by the brand’s late artistic director Jacques Helleu. Launched in 2000 as a small collection of black and white ceramic mechanicals, it achieved what many watches before it failed to do – fuse the worlds of high fashion and specialist watchmaking in a package that had both broad appeal and horological credibility.
Chanel’s J12 achieves what many watches before it failed to do – fuse the worlds of high fashion and specialist watchmaking in a single package.
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