Open nowOur new Watches of Switzerland showroom at 155 Regent Street London is now open. Visit one of Europe's largest showrooms devoted to the world's finest watches. Opulently decorated and set over three floors, we promise a luxury experience like no other.
In Safe HandsIt’s said that if you look after your most treasured possessions, they’ll last a lifetime. When it comes to a finely crafted Swiss watch, that’s certainly true. At Watches of Switzerland we're able to offer our customers a comprehensive range of services.
THE EXPERIENCEJust as buying a Swiss timepiece feels like entering into membership of a private club, so making that purchase at Watches of Switzerland is not dissimilar to moving into a portered mansion block in a sought-after London postcode. It’s one of life’s finer experiences.