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Oxford Street

439-441 Oxford Street, London, W1C 2PN

Housing some of the most prestigious watch brands in the world, our Oxford Street showroom offers horological expertise, in one of the most convenient London locations. Newly opened in 2015, the showroom is home to an in-house watchmaker, a Rolex Boutique, and a VIP Lounge for an unrivalled, tailor-made experience.

Explore The Store


Rolex Boutique

Visit the iconic Rolex Boutique at Oxford Street and find your very own emblem of the watchmaking world.


VIP Lounge

We will cater to any request, from music to the way you enjoy a martini, our VIP Lounge is all about the environment you want to view your timepieces in.

Brands In-Store

Explore our selection of luxury brands available in-store.

Rolex
Blancpain
Cartier
Glashutte Original
Hublot
IWC Schaffhausen
Longines
NOMOS Glashutte
Tudor
WOLF
Zenith
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© 2021 Watches of Switzerland

Watches of Switzerland is a trading name of Watches of Switzerland Company Limited. Registered Office: Aurum House, 2 Elland Road, Braunstone, Leicester, LE3 1TT, Registered in England and Wales, Company number 00146087. Registered VAT Number 834 8634 04. Watches of Switzerland Company Limited acts as a broker and offers finance from a restricted range of finance providers. PayPal Credit is a trading name of PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg. Finance provided be PayPal Credit, Terms and Conditions apply. Credit subject to status. UK residents only.